{"id":37460,"date":"2015-01-23T10:41:19","date_gmt":"2015-01-23T09:41:19","guid":{"rendered":"https:\/\/www.seo-united.de\/blog\/?p=37460"},"modified":"2026-06-14T14:08:06","modified_gmt":"2026-06-14T12:08:06","slug":"google-news-editors-picks-fuer-seo-nutzen-256","status":"publish","type":"post","link":"https:\/\/www.seo-united.de\/blog\/seo\/google-news-editors-picks-fuer-seo-nutzen-256.htm","title":{"rendered":"Google News Editors&#8216; Picks f\u00fcr SEO nutzen"},"content":{"rendered":"<p><a href=\"https:\/\/www.seo-united.de\/blog\/wp-content\/uploads\/2014\/01\/google_logo.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-33467\" src=\"https:\/\/www.seo-united.de\/blog\/wp-content\/uploads\/2014\/01\/google_logo.png\" alt=\"Google Logo\" width=\"110\" height=\"70\" \/><\/a>Da bislang vergleichsweise nur wenige deutschsprachige Nachrichtenseiten diese M\u00f6glichkeit nutzen, m\u00f6chten wir Euch hiermit kurz auf den unl\u00e4ngst von <a href=\"https:\/\/plus.google.com\/108837330837657279569\/about\" target=\"_blank\">+Josh Laurito<\/a> auf <a href=\"http:\/\/kinja.com\/\" target=\"_blank\">kinja.com<\/a> ver\u00f6ffentlichten Artikel &#8222;<a href=\"http:\/\/gawkerdata.kinja.com\/google-news-editors-picks-as-seo-our-initial-results-1681002004\" target=\"_blank\">Google News Editors&#8216; Picks as SEO<\/a>&#8220; hinweisen. Lauritio beweist in seinem Artikel, dass man mit der Einreichung eines redaktionell gepflegten RSS-Feeds (<a href=\"https:\/\/www.seo-united.de\/glossar\/rss\/\">?<\/a>) die Anzahl seiner Besucher \u00fcber <a href=\"https:\/\/news.google.de\/\" target=\"_blank\">Google News<\/a> merklich steigern kann&#8230;<!--more--><\/p>\n<h3>Was sind Google News Editors&#8216; Picks?<\/h3>\n<p>Um den Nutzern von Google News einen weiteren Mehrwert zu bieten, bietet Google den bereits in den News gelisteten Webseiten seit geraumer Zeit die M\u00f6glichkeit, neben ihren normalen Newsfeeds auch einen Feed mit redaktionellen Empfehlungen der vergangenen zehn Tage bei Google einzureichen. Nachfolgend ein Beispiel, wie diese, auf der Startseite von Google News auf der rechten Seite eingebetteten Empfehlungen aussehen:<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/www.seo-united.de\/blog\/wp-content\/uploads\/2015\/01\/redaktionelle_empfehlungen_google_news.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-37462\" src=\"https:\/\/www.seo-united.de\/blog\/wp-content\/uploads\/2015\/01\/redaktionelle_empfehlungen_google_news.png\" alt=\"Redaktionelle Empfehlungen bei Google News\" width=\"450\" height=\"173\" srcset=\"https:\/\/www.seo-united.de\/blog\/wp-content\/uploads\/2015\/01\/redaktionelle_empfehlungen_google_news.png 1035w, https:\/\/www.seo-united.de\/blog\/wp-content\/uploads\/2015\/01\/redaktionelle_empfehlungen_google_news-300x115.png 300w, https:\/\/www.seo-united.de\/blog\/wp-content\/uploads\/2015\/01\/redaktionelle_empfehlungen_google_news-1024x393.png 1024w\" sizes=\"auto, (max-width: 450px) 100vw, 450px\" \/><\/a><\/p>\n<h3>Was bringen die Google News Editors&#8216; Picks?<\/h3>\n<p>Josh Lauritio erkl\u00e4rt in seinem Artikel, dass man durch eine geschickte Nutzung der Google News Editors&#8216; Picks sowohl die durchschnittliche Anzahl seiner Besucher als vor allen Dingen auch die Anzahl neuer und interessierter (Stamm-)Leser nachhaltig steigern kann:<\/p>\n<blockquote><p>(1) The direct traffic we have been getting from the module has been low volume, but high quality, on the order of 10,000 visits per day (across all site). and those visitors are basically all new to GMG and spend 60% longer reading the articles than average visits.<\/p>\n<p>(2) More importantly, it looks like we are getting picked up by the news block with greater frequency. I looked at the weekly percentage of our traffic that is coming from organic search (from Google Analytics): the jump in the last two weeks is immediately noticeable.<\/p><\/blockquote>\n<h3 style=\"text-align: center;\"><a href=\"https:\/\/www.seo-united.de\/blog\/wp-content\/uploads\/2015\/01\/traffic_google.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-37463\" src=\"https:\/\/www.seo-united.de\/blog\/wp-content\/uploads\/2015\/01\/traffic_google.png\" alt=\"Traffic \u00fcber Google\" width=\"450\" height=\"244\" srcset=\"https:\/\/www.seo-united.de\/blog\/wp-content\/uploads\/2015\/01\/traffic_google.png 554w, https:\/\/www.seo-united.de\/blog\/wp-content\/uploads\/2015\/01\/traffic_google-300x163.png 300w\" sizes=\"auto, (max-width: 450px) 100vw, 450px\" \/><\/a><\/h3>\n<h3>Fazit<\/h3>\n<p><strong>M\u00f6chte man den Lesern einer Newsseite neben seinen aktuellen Inhalten zus\u00e4tzlich auch eine Auswahl redaktioneller Inhalte zur Lekt\u00fcre vorschlagen, bieten die <a href=\"https:\/\/support.google.com\/news\/answer\/1004865?hl=de\" target=\"_blank\">Google News Editors&#8216; Picks<\/a> eine geeignete M\u00f6glichkeit, neue Leser zu erreichen und bei bestimmten Inhalten f\u00fcr einen vergleichsweisen langen Trafficfluss (inkl. Social Shares, Links usw.) \u00fcber Google News zu sorgen&#8230;<\/strong><\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.seo-united.de\/images\/weiterfuerende_informationen.gif\" alt=\"Weiterf\u00fchrende Informationen\" \/><\/p>\n<ul>\n<li><a href=\"https:\/\/www.seroundtable.com\/google-news-editors-pick-traffic-19753.html\" target=\"_blank\">Using Google News Editors&#8216; Picks Increases Traffic &amp; Readers<\/a><\/li>\n<\/ul>\n<div class=\"typotext start_typotext\">Eure SEO-united.de Blogger<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Josh Lauritio erkl\u00e4rt in seinem Artikel, dass man durch eine geschickte Nutzung der Google News Editors&#8216; Picks sowohl die Anzahl seiner Besucher nachhaltig steigern kann&#8230;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"class_list":["post-37460","post","type-post","status-publish","format-standard","hentry","category-seo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Google News Editors&#039; 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