{"id":42049,"date":"2017-10-05T09:30:54","date_gmt":"2017-10-05T07:30:54","guid":{"rendered":"https:\/\/www.seo-united.de\/blog\/?p=42049"},"modified":"2026-06-14T14:07:57","modified_gmt":"2026-06-14T12:07:57","slug":"google-shopping-modul","status":"publish","type":"post","link":"https:\/\/www.seo-united.de\/blog\/google\/google-shopping-modul.htm","title":{"rendered":"Leaked: Neues Google Shopping Modul f\u00fcr Brands"},"content":{"rendered":"<p>Google hat k\u00fcrzlich die eigene Shopping Box, welche in den Suchergebnissen erscheint liberalisiert und f\u00fcr andere Preisvergleichsdienste ge\u00f6ffnet, <a href=\"https:\/\/www.seo-united.de\/blog\/google\/google-shopping-liberalisierung.htm\">wir berichteten<\/a>. Jetzt ist ein neuartiges Karussell-Modul f\u00fcr generische Kategoriebegriffe in der freien Wildbahn erschienen, welches auf eine ver\u00e4nderte Google Shopping Nutzer Experience hindeutet. Seht selbst:<\/p>\n<p><!--more--><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1015\" height=\"482\" class=\"alignnone size-full wp-image-42051\" src=\"https:\/\/www.seo-united.de\/blog\/wp-content\/uploads\/2017\/10\/04-10-_2017_19-13-33.png\" alt=\"04-10-_2017_19-13-33\" srcset=\"https:\/\/www.seo-united.de\/blog\/wp-content\/uploads\/2017\/10\/04-10-_2017_19-13-33.png 1015w, https:\/\/www.seo-united.de\/blog\/wp-content\/uploads\/2017\/10\/04-10-_2017_19-13-33-300x142.png 300w, https:\/\/www.seo-united.de\/blog\/wp-content\/uploads\/2017\/10\/04-10-_2017_19-13-33-768x365.png 768w\" sizes=\"auto, (max-width: 1015px) 100vw, 1015px\" \/><\/p>\n<p>Klickt der Nutzer auf einen &#8222;Brand&#8220;, \u00f6ffnet sich ein <a href=\"https:\/\/www.bootstrapworld.de\/modal-tutorial.html\" target=\"_blank\">Modal-Fenster<\/a>, die einer Kategoriebeschreibung, dem Markenlogo, einem Kategoriebild sowie den Top-Produkten aus der jeweiligen Kategorie, passend zum Kategoriebegriff.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"978\" height=\"550\" class=\"alignnone size-full wp-image-42052\" src=\"https:\/\/www.seo-united.de\/blog\/wp-content\/uploads\/2017\/10\/04-10-_2017_19-15-22.png\" alt=\"04-10-_2017_19-15-22\" srcset=\"https:\/\/www.seo-united.de\/blog\/wp-content\/uploads\/2017\/10\/04-10-_2017_19-15-22.png 978w, https:\/\/www.seo-united.de\/blog\/wp-content\/uploads\/2017\/10\/04-10-_2017_19-15-22-300x169.png 300w, https:\/\/www.seo-united.de\/blog\/wp-content\/uploads\/2017\/10\/04-10-_2017_19-15-22-768x432.png 768w\" sizes=\"auto, (max-width: 978px) 100vw, 978px\" \/><\/p>\n<p>Google Shopping integriert sich damit immer st\u00e4rker in der eigentlichen Ergebnisseite ohne, dass der Nutzer in einer andere ausgelagerte vertikale Suche gelangt. Dadurch wirkt die Suchergebnisseite interaktiver und der Fokus des Nutzers liegt auf dem ge\u00f6ffneten Layer. \u00c4hnliche interaktive Content-Integrationen findet man bei <a href=\"https:\/\/www.google.de\/search?q=es&amp;hl=de&amp;pws=0\" target=\"_blank\">Kinofilmen<\/a>, Videospielen oder neuen Trailern.<\/p>\n<p>Habt Ihr noch <strong>andere neue Integrationen der Google Shopping Suche<\/strong> entdeckt? Dann schickt uns einfach einen Screenshot zu oder gebt uns einen Hinweis in den Kommentaren &#8211; Danke!<\/p>\n<hr \/>\n<p><strong>Update<\/strong>: Laut <a href=\"https:\/\/www.klickimpuls.at\/\" target=\"_blank\">Patrick von der SEO Agentur Klickimpuls<\/a> handelt es sich um die neuen <a href=\"https:\/\/support.google.com\/adwords\/answer\/7325107?hl=de\" target=\"_blank\">Google Showcase Anzeigen<\/a>. Wahrscheinlich sieht man diesen Anzeigetyp so selten, da es f\u00fcr ein solches Karussell eine gewisse Anzahl an Brands geben muss, die sich f\u00fcr dieses Werbeformat einbuchen?!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google hat k\u00fcrzlich die eigene Shopping Box, welche in den Suchergebnissen erscheint liberalisiert und f\u00fcr andere Preisvergleichsdienste ge\u00f6ffnet, wir berichteten. Jetzt ist ein neuartiges Karussell-Modul f\u00fcr generische Kategoriebegriffe \u2026<\/p>\n","protected":false},"author":20,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-42049","post","type-post","status-publish","format-standard","hentry","category-google"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Leaked: Neues Google Shopping Modul f\u00fcr Brands - SEO-united.de Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.seo-united.de\/blog\/google\/google-shopping-modul.htm\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Leaked: Neues Google Shopping Modul f\u00fcr Brands - SEO-united.de Blog\" \/>\n<meta property=\"og:description\" content=\"Google hat k\u00fcrzlich die eigene Shopping Box, welche in den Suchergebnissen erscheint liberalisiert und f\u00fcr andere Preisvergleichsdienste ge\u00f6ffnet, wir berichteten. 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